I have a decent amount of experience with blogs having built hundreds of niche sites that are mostly based on blog style sites. Heck, I even got my wife to do some of it. One of the things that you read about is that in order to build a successful blog you need to blog regularly. Otherwise people lose interest in your blog and find someone else to follow in place of you. After all, people only have so much time. By the time you get back to writing new posts, these people have moved on to other equally interesting bloggers who have remained more active. Is this mindset causing you to keep blogging regularly even when you know you are publishing less than awesome posts?
Do you feel slightly guilty about it? Probably so, huh? Yeah. I know how you feel. It is really hard to keep producing great content (or at least stuff we think is great) on a consistent basis. And, it is absolutely true that you will lose some of your audience if you aren’t blogging regularly. Bummer, but true.
I guess that I am a bad blogger then because I don’t have any intention of publishing new posts once I run out of things to say that I think people might find interesting.
My Take On The Whole Concept of Continuous Publishing
Maybe I am some kind of freak or some kind of efficiency Nazi, but I am all about quality. If I can’t produce something that I really like the quality of, then I don’t want to bother with it at all. I don’t like reading on other people’s blogs and being disappointed in the quality of a post. That bums me out because I feel like I have wasted my time spent reading it. Isn’t that bound to happen if you are just pumping out new posts just for the sake of content volume?
Do you like reading about the same blogging topics over and over and over again without anybody adding anything really new to the conversation? Yeah, me either. It gets old, doesn’t it? That is another thing you run into when you are publishing just for the sake of content volume.
The blogs I like the most are the ones where every single article is juicy. One good example is Steve Pavlina’s blog. The first time I came across that blog, years ago, I was instantly hooked. I had to read every article. I downloaded his podcasts when he started doing them. I had to hear it all. I had to read it all. It was all juicy. I don’t know that he ever really published new articles just for the sake of publishing. It seems like he always had something worthwhile to say.
I admit that since I have read everything there at least once already, that I don’t really have an incentive to return very often. I still do return once in a while though. I do it just to re-read something that I remember him saying. Those are the kinds of blogs I really like. Those are the kinds of blogs that I wish I was capable of creating and determined enough to follow through with it.
I like juicy content without the fluff. I am all about maximum efficiency. Obsessive compulsive? Maybe…….
Are you guilty of posting new content that you didn’t really feel good about for some reason other than pleasing your visitors? Be honest…..Are you guilty?



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