Who Makes Money And Who Does Not Make Money Blogging

You may not realize this yet, but the vast majority of people who blog never make an amount of money that you would consider significant.   Most people earn pennies a day if even that.  There are reasons for this.  Let’s look at some of them.

 

New Bloggers Don’t Make Money

With very few exceptions, people who are brand new to blogging generally don’t make any meaningful amounts of money.  They don’t make money because this job is kind of like any other job in some aspects.   It takes a while to get good at your job.   You learn by making mistakes that you then correct.  There is only so much you can learn from reading what other people are saying.   You have to actually try to do the work to really learn.  You will make mistakes.  You don’t start getting good until after you have made enough mistakes.

Another reason new bloggers don’t make money is because they end up quitting relatively soon.   A lot of new bloggers have this preconceived notion that they are going to start earning money within a couple of months.   That simply isn’t going to happen unless you are really lucky.  Making money right away does happen for experienced bloggers when they launch new projects, but it doesn’t happen for brand new bloggers.   When a new blogger discovers that she isn’t going to be making any real money within a few months, then she loses her motivation and decides it is not for her.  Chalk up another failed experiment in life.

 

Persistent Bloggers Make Money

If you read the stories about the bloggers who have become big earners, you will discover that most of them kind of fumbled along and kept plugging away for quite a while before they experienced that first breakthrough.   They were persistent.  They just kept going despite their lackluster results.   Low and behold, one day they happen to write a blog post that really touches a nerve or happens to get ranked high for a high volume keyword phrase.  Next thing you know, their blog traffic triples, quadruples and more.  Bingo, the magic happens.   They become well known and their income skyrockets.

It might seem like their success came overnight; but in reality it took a lot of persistence, time and effort to get to that point.

 

Bloggers Who Provide Massive Value To Their Readers Make Money

The reason why people will follow a blogger for any length of time is because those readers are getting something out of the relationship.   If you are giving those readers something they really want, then they are going to stick around.  They are going to tell their friends about you too.

If you can write in such a way as to really capture the reader and captivate him, then you may very well succeed on that talent alone.   People just might find your writing so enjoyable that they want to keep coming back.  Most of us don’t have that level of writing talent.  It takes years of practice to develop.

Sex sells online just as it does offline.  I hate to admit it, but when I come across a blog where a girl has a photo of herself and she is really attractive, I will probably read a bit more of her blog than I otherwise would.   I do that without even consciously thinking about it.  It is not an intentional thing because I would like to believe I am not that shallow.  Yet, I am still a guy.  There are forces of basic human instinct at work that are undeniable.  Sexiness is charismatic.  It attracts people whether it is because you are physically attractive or because of your sexy personality.

Humor can bring people in to some degree.  By being exceptionally funny you can get people to stick around and read more of what you have to offer.   You have to question the long term viability of this strategy though.  People eventually get sick of the same humor if they are exposed to it too much.  Comedians are really funny if you only see them from time to time.  If you heard their jokes every day or even once a week, you would eventually get a little bored with it.

Another way to give readers what they really want is by sharing some kind of insider information that you possess about a topic they are really interested in.   Remember that the rules of supply and demand apply here too though.  A perfect example of this is the make money online niche.  Lots and lots of bloggers build blogs around the idea because they know that kind of information is in high demand.  The problem is that there are lots and lots of talented competitors.  That means that you have to somehow get people to want that information from you instead of from one of those more experienced people.   Good luck with that.   I know from firsthand experience that it is much harder than you think.

 

Any Experience Level Blogger Can Make Money With Authority Blogs

Part of the reason I was so drawn to the idea of building authority blogs is because I think it takes a lot of the talent out of the equation.  It is more about who is willing to do the work than it is about who is more talented.

You see, when your goal is to really help the website visitor by delivering some high level of insight or information about a very specific topic, then it becomes easier to follow through on.

If you are an expert archer and I want to learn archery then you have something that I want.  All you have to do to capture my attention and keep it is to simply share what you already know about archery in a way where you are really going to help make me a better archer.   Just about anyone who is an expert archer could do that.  It really doesn’t take that much blogging talent.  If I was standing next to you and asked you how I should go about becoming a great archer, you would probably be able to rattle off a whole bunch of things that would really help me.  That is all you are doing with an authority blog.  You are helping people by giving them the knowledge that they seek.

I guarantee you that you possess some kind of life experience that other people would find interesting and really want to learn about.  You could bury that knowledge inside of a generic blog like every other new blogger does and never make a dime from it.  Instead of burying that life experience inside a general topic blog where you talk about everything else in life, you could create your own authority blog to really help people figure out the answer to that one major question or dilemma.

Read some more of my blog to learn how you do that.  There is money to be made doing this.   Plus the satisfaction of really helping people out pays you back in ways that money cannot.